I have never, ever gotten a job through an online job ad.
I once had an interview for job I applied to online, but the eventual offer I received was half the salary that was advertised. Next.
I always see so many jobs advertised. I advertise the jobs I recruit for myself. I’m guilty of applying to jobs I see online.
When my friends & clients need jobs, I look to online ads.
But what’s it worth?
I think this really hit me when I got my first full time consulting job. I heard about the position from someone I met with who suggested I might enjoy recruiting instead of career & life coaching. Once I got the job, I was given access to the pool of candidates where I saw around 350 others had applied for the job I was given. I was so astounded that so many people took the time and put in effort to apply – yet I was chosen, and even dared to ask the hiring manager who selected me why they picked me (because hey, I’m blunt and do things like that. Do not try this at home *ahem* work kids).
So, why Sharon? Networking. I had been highly recommended from a key talented employee for the role. My résumé had experience related to the position, but not an exact match – but I matched my qualifications to those required for the position.
Blindly sending out resumes all over to interesting positions, especially if you’re looking to change careers or industry, generally will not get you far. You’ll more likely get burnt out than get a job (but I applied to 20 jobs this week! You say) and you’ll start to look and feel desperate.
So when do online job applications work?
Scenario 1: Let’s say you’re a business analyst. You’ve been one for 10 years in a few different settings, and have a degree (or 2) from a top school. You apply for a job as a business analyst. You have a pretty good chance of getting an interview call.
Scenario 2: Let’s say you’re a business analyst. You’ve been one for 10 years in a few different settings, and have a degree (or 2) from a top school. You apply for a job as a director of business analytics. You probably will not get a call.
Most hiring managers nowadays want someone who already has had the title or a very similar one for a different company. No companies are looking for people they have to train or teach management skills to. They’d probably promote someone internal to the job if they were open to training.
So what’s a candidate to do? Network & apply to online jobs.
Limiting your search only to online applications is just that – a limited search. Networking is great, but at some point in the job process your resume will be requested – the employer will want to see that you’ve walked the walk – the one you claimed you walked when you met them.
Networking alone can work for some people – but it generally takes 2 essential elements: people skills – and people.
Certain personalities connect well with strangers better than others – as well, it’s just as important how strong of a network that you meet who are interested in helping others.
Even winners won’t get far networking with a network full of losers 😉
So Happy 2011 Y’all – Now stop reading blogs and get yourself the career you deserve!
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Sharon's Career Coaching (.cc) 